Have you ever looked inside a newspaper insert?!
Ya know…it’s not ‘savings or more for a dollar’. Lies!
“when you eat unhealthy foods like these, the costs of medical visits, co-pays, prescription medications, and other health services skyrocket” (Hyman, 2010). Not to mention lost income from work absences and sick leave.
It’s a no-brainer that these “cheap” foods cost WAY more!
A recent Harvard study showed that eating healthy costs about $500/year more.
That’s just the food.
Seriously, do people think they are paying less than $500/year on medical issues related to diet? Moonshot premiums alone cover that.
Anyway, the CDC reports
“Medical costs linked to obesity were estimated to be $147 billion in 2008. Annual medical costs for people who are obese were $1,429 higher than those for people of normal weight in 2006.”
There ya’ go.
But this one is not going away anytime soon, nuh-uh, no way.
Imagine the fiasco of the Food Industry having to testify for say 11 hours about lies like ‘savings and more for a dollar’?
So, why don’t people care?
The Availability Heuristic explains it...we fear the wrong things.
…So this isn’t so much a “no-brainer.”
You see…the frontal lobe is pretty good at thinking and reasoning, but “probability” is still a pickle for many brains.
An achilles heel of the brain is that we mis-judge the probability of events.
For example, in 2013, 611,105 deaths were from Heart Disease (23.5% of total deaths).
That is the #1 cause of death and in terms of probability, it is what will kill us…
…ie, with numbers like that we should be scared of it!
But we don’t fear it at all
…are people scared of grocery stores that house all the trappings of heart disease?
…are we terrified by those flyers?
However, are we scared of sharks?